Privacy policy

Privacy Policy — Legacy Fashion

Last updated: October 17, 2026

Legacy Fashion ("we", "us", or "our") operates this store and website, including all related information, content, features, tools, products, and services, to provide you, the customer, with a curated shopping experience (the "Services"). Legacy Fashion is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described herein.

1. Personal Information We Collect or Process

When we use the term "personal information," we refer to information that identifies or can reasonably be linked to you. Personal information does not include information that has been anonymously collected or de-identified.

Depending on how you interact with the Services, we may collect or process the following categories of personal information:

  • Contact Details: Your name, billing address, shipping address, phone number, and email address.

  • Financial Information: Credit card, debit card, and financial account numbers, payment card details, transaction specifics, form of payment, and payment confirmation details (processed securely via Shopify's payment gateways).

  • Account Information: Your username, password, security questions, preferences, and account settings.

  • Transaction Information: The items you view, add to your cart or wishlist, purchase, return, exchange, or cancel, alongside your past order history.

  • Communications: Information you provide when contacting us for customer support or general inquiries.

  • Device & Network Information: Information about your browser, network connection, IP address, and other unique device identifiers.

  • Usage Information: Information regarding how and when you navigate and interact with our store and Services.

2. Personal Information Sources

We collect personal information from the following sources:

  • Directly from you: When you create an account, make a purchase, browse our store, or communicate with us.

  • Automatically through the Services: Collected from your device using cookies, pixels, and similar tracking technologies when you browse our website.

  • From our service providers: Including Shopify and third-party technology partners who assist us in running and securing our online store.

  • From third parties and partners: Including marketing partners and payment processors.

3. How We Use Your Personal Information

We use your personal information for legitimate business and operational purposes, including:

  • Providing and Improving the Services: To process your payments, fulfill orders, arrange shipping, manage returns and exchanges, maintain your account, remember your preferences, and offer a customized shopping experience (such as product recommendations).

  • Marketing and Advertising: To send promotional updates, newsletters, or text messages (where consented), and to display targeted online advertisements based on your browsing activity.

  • Security and Fraud Prevention: To authenticate accounts, detect and investigate malicious or fraudulent activity, and ensure a secure shopping environment.

  • Customer Support & Communication: To respond to your inquiries, provide assistance, and maintain our business relationship.

  • Legal Compliance: To comply with applicable laws, respond to lawful requests, and enforce our terms and policies.

4. How We Disclose Personal Information

We may disclose your personal information to third parties in the following circumstances:

  • With Shopify and Service Providers: We share information with Shopify and vendors who perform services on our behalf (e.g., IT management, payment processing, data analytics, and shipping/fulfillment).

  • Marketing & Advertising Partners: With partners who help us run targeted promotional campaigns and personalized advertising.

  • Business Transactions: In connection with a merger, sale of assets, or corporate restructuring.

  • Legal Obligations: To comply with subpoenas, court orders, or other legal processes, or to protect our legal rights.

5. Our Relationship with Shopify

Our store is hosted on Shopify Inc. Shopify provides the online e-commerce platform that allows us to sell our products to you.

Your data is stored through Shopify’s data storage, databases, and the general Shopify application. They store your data on a secure server behind a firewall. For more insight, you can review Shopify’s Privacy Policy here: Shopify Privacy Policy.

6. Your Rights and Choices

Depending on your place of residence, you may have certain rights regarding your personal information, including:

  • Right to Access / Know: Request access to the personal information we hold about you.

  • Right to Delete: Request the deletion of personal information we maintain about you.

  • Right to Correct: Request corrections to inaccurate personal information.

  • Managing Communications: You can opt out of promotional emails at any time by clicking the "unsubscribe" link at the bottom of our emails.

To exercise any of these rights, please reach out to us using the contact details provided below.

7. Security and Retention

We follow industry standards to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure. We retain your personal information only as long as necessary to maintain your account, provide services, comply with legal obligations, and resolve disputes.

8. Contact Us

If you have any questions about our privacy practices, wish to update your information, or would like to exercise any of your privacy rights, please contact us at:

  • Store Name: Legacy Fashion

  • Email: saifullahrajput0330@gmail.com

  • Phone: +92 321 1331594

  • Address: Hyderabad City, Hyderabad 71000, Pakistan